How reports are landing: research time, send and open rates, and what customers actually read.
Drawn from the in-report “Ask AI” conversations. Recurring questions are a signal to strengthen the finding notes or pricing so customers get the answer before they ask.
| Report | Sent | Opened | Read time | “Why” opens |
|---|---|---|---|---|
| Kenyatta Steppes 2016 Mercedes-Benz S-Class · RO#51138 | 13:42 | 13:51 | 4m 23s | 3 |
| Lisa Anseth 2019 Land Rover Discovery · RO#51091 | Yesterday 16:20 | Today 09:14 | 8m 44s | 7 |
Research time is how long the customer spent reading before acting. Managers use it alongside open rate to coach advisors on which reports earn trust.